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Maintaining an active social media presence is essential for all businesses today.  There are 4.74 billion users active on social media globally and this is a primary way that people …

As an integrated marketing professional and entrepreneur working with small and medium-sized companies when I started my marketing business 22 years ago, I had no idea that I'd eventually become …

Marketing for small businesses doesn't have to be expensive or time-consuming, but it does require a bit of effort and creativity.Here are a few marketing tips to get you going:Start …

Did you know that approximately 80% of all content consumed online is through video?  Video marketing is one of the most important ways to reach a target audience today and …

As the entrepreneur of a small to medium-sized business, hearing the phrase, “You need to humanize your brand!”, may leave you scratching your head wondering what the heck that actually …

When preparing to give a presentation and creating the perfect pitch deck, your goal is to get your point across in a way that inspires your viewers to act and …

Understanding the basics of how social media can be used to connect with your target audience is a powerful and inexpensive marketing strategy. 53% of small businesses in the U.S. are …